Using the concept of sports business intelligence in evaluating sport policies

Publikace nespadá pod Lékařskou fakultu, ale pod Fakultu sportovních studií. Oficiální stránka publikace je na webu muni.cz.

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NOVÁ Jana

Druh Článek v odborném periodiku
Časopis / Zdroj Sport Mont Journal
Fakulta / Pracoviště MU

Fakulta sportovních studií

Citace
Doi http://dx.doi.org/10.26773/smj.180613
Klíčová slova Key performance indicators;Programme budgeting;Sports business intelligence;Sports policy
Popis In 2017 the author conducted an audit of the relevant policy documents on sport and physical activity in 14 Czech regions and cities with the number of inhabitants above 50 thousand. Furthermore, the data was collected from the phone survey conducted on the topic of monitoring physical activity and the well-being of the population.Respondents/sample file in this survey were heads of the sports departments in cities with 50 000 or more inhabitants and heads of the sports departments in Czech regions. The results from this qualitative and quantitative study focus on the utilization of programme budgeting principles and Sports Business Intelligence in a national context, providing the base for a comparison with other countries and proposing the way towards effective and efficient usage of the key performance indicators for sports policies evaluation
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